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Little Book of Negotiation
How to Get What You Want
Negotiation is not an argument.
It might seem like a daunting word, but to negotiate is simply to interact and engage with the world around you. Whether it's for sales, personal reasons (negotiating a pay rise) or in political and corporate environments, in this book Patrick Forsyth has condensed his many years of experience to outline the fundamental principles of getting what you want.
It might seem like a daunting word, but to negotiate is simply to interact and engage with the world around you. Whether it's for sales, personal reasons (negotiating a pay rise) or in political and corporate environments, in this book Patrick Forsyth has condensed his many years of experience to outline the fundamental principles of getting what you want.
About the author
Patrick Forsyth began his career in publishing and has run Touchstone Training & Consultancy since 1990; this specialises in the improvement of marketing, management and communications skills. He is an experienced conference speaker and writes extensively on business matters. He is the author of many successful books on aspects of business, management and careers, including "How to Write Reports and Proposals" (Kogan Page) and "Marketing: A Guide to the Fundamentals" (The Economist). One reviewer says of his work: Patrick has a lucid and elegant style of writing which allows him to present information in a way that is organised, focused and easy to apply.